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Sunday
Short Film Noir Features Handbags: Gucci's Bamboo Confidential
Gucci presents a fun bit of branded content with their 1 minute and 13 second short film starring two of their new handbags, The Lady Lock and the Bamboo Shopper, for the Fall Season. Spoofing Curtis Hanson's 1997 movie L.A. Confidential, the noir-like film is set to a great piece of music ("Bad Vibrations" by The Black Angels) and was shot on location in London at The Savoy.
some stills and images from the shoot:
Gucci
Shop The Gucci Bamboo Handbag Collection here
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Labels:
bags,
branding,
Fashion,
Gucci,
Gucci marketing,
luxury handbags,
marketing,
purses,
short film