Get ready to be ConFabulous! MJSA will present its second annual MJSA ConFab conference Nov. 3 at the Fashion Institute of Technology in New York City. Offering a full-day of "profit lessons" for jewelry makers and designers, this year's event will feature some of the industry's top designers, marketers, contractors, and consultants, offering insights that get to the heart of what it takes to run a successful business.
Topics include targeting niche markets, creating a digital marketing plan, developing sales skills (even if you're selling challenged), working with subcontractors, and maintaining margins with low-cost metals. Presenters range from business gurus Andrea Hill and Cindy Edelstein to such acclaimed designers as Alex Woo and Lisa Jenks. (Actually, we have a dozen experts who will share what they know; while we can't list them all here, you can read all about them by clicking here. Believe us, you'll be amazed at how much talent we've assembled.)Attendees will also be able to access the ConFab Online Extras, a collection of articles, videos, and other resources that extend the ConFab experience. As a special preview, we're offering a video flashback of last year's ConFab: Watch Andrea Hill, Cindy Edelstein, Bree Richey, and Malak Atut discuss what it takes to run a successful business. Just click here to get started.
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